Ever wondered how people make money blogging?
As you may have noticed, I tend to talk about blogging a lot. Blogging is one of my passions, second only to money (duh, since this is a blog about money).
I believe blogging will one day
make me rich surpass my teacher’s salary and create financial freedom for me.
A blog can be a financially successful venture if you put effort into.
How Easy is it to Make Money Blogging
Well, blogging is not a get rich quick type of thing. In fact, there are many bloggers who do not make any money from their blogs. In order to make money from your blog, you’re going to have to put work, time, and money into it.
Making money is hard for some people and harder for others.
There’s no guarantee that your blog will make money, but I feel that if you go into it with the right mindset, you’ll be successful.
Here are three steps that are necessary before you can start making money from your blog:
- Pick a great niche
- Treat your blog like a business
- Spend time, money, or both
- Adopt multiple-streams of income
This post will help you most with #4, but let’s cover #1 – #3 briefly…
If you want to make money from your blog, sooner rather than later, you’re going to want to pick a pretty good niche from the start. It’s true that the “Riches are in the Niches” and the most profitable ones are money, relationships, and health. Pick one of those and niche down from there.
Second, if you treat your blog like a hobby you will be paid like one. Many bloggers don’t make money in the beginning, because they go into their blog without a business plan. They want to post, post, post, but no thought is given on how they can turn those posts into dollars.
Third, you can make money from your blog if you have time and money. If you don’t have money for ads, training, and tools, you will spend a lot of time creating and posting on social media. If you don’t have the time or the money, you should reconsider creating a blog. My blog went from hundreds to thousands once I invested in the necessary training and systems
And finally, in order to make money blogging, you are going to have to create multiple ways to bring in income. Putting all of your eggs in one basket, so as Adsense, is dangerous and will not make you profitable.
Ways to Make Money Blogging
Here are several ways you can make money blogging. If you want to make money posting content on your blog.
The easiest way to make money online is through display advertising, such as Google Adsense.
You are paid based on impressions (how many people see the ad) or clicks (when someone actually clicks on an ad). The amount you earn varies and is usually based on 1,000 impressions.
Slapping ads on your site is easy to do and will help you to monetize your blog immediately, however it takes a lot of views for you to make a significant amount.
For example, if one ad is displayed at a rate of $1.00 per 1,000 impressions (or cpm), you will need to have 10,000 views on your blog to make $10. You will need to work on building up your viewership, which may take months (or years) to make it worthwhile.
I try not to use this type of advertising as much, simply because a lot of people become blind to them and take no action to them.
Google Adsense is the biggest and well-known network, but there are others such as Media.net, Chitika, and Propeller Ads which help if you’re ever barred from Adsense or have a niche it doesn’t support.
If you have a platform (social media or blog) and speak to a demographic they’re looking to reach, advertisers will pay you to showcase their product and pay you to do it.
To them, it is more cost effective to pay you to introduce their product to your audience instead of running ads to the masses who may not be interested. Bloggers already have the attention of their audience (plus the trust), so marketers are looking for the right type of people. Think of it this way…if you sold makeup, would you go to a beauty blog or fitness one?
Many bloggers run sponsored ads as a way to monetize their blog. If you have a large following or reach you may consider accepting sponsored posts. Two companies to sign up with: IZEA and Linqia.
If you are a blogger, then it’s pretty clear that you either like to write or have a lot to write about. Either way, you must have a lot of content to share with people that can’t fit into a blog post.
Creating your own ebook is as easy as opening up your processing software and typing out what you want to share and saving it as a .pdf file to sell.
This is a great option to make money blogging because once you have created the book once, you can keep selling it as a download. An ebook is free to create, but you could also pay someone on Fiverr to create you a cover for cheap.
You can sell your ebooks on Amazon, eJunkie, or directly from your blog.
Can’t believe how profitable ebooks can be?
Abby Lawson from Just a Girl and Her Blog made $5,845 in December 2016 from her Building a Framework ebook. That’s amazing, but she also made $6,000 in the same month from two of her other ebooks.
So yes – creating ebooks can be lucrative.
Similar to ebooks, online courses allow you to teach your audience a skill that can be covered in a blog post. Online courses are, however, more lucrative than ebooks, because the perceived value calls for a higher price tag.
Though online courses take more time to create, you are able to charge hundreds or even thousands more than you would an ebook. Just like ebooks, however, once you have created them, you can sell them over and over again. Finding a platform is easy, so check out 7 Awesome Places to Sell Online Courses
There are quite a few bloggers who have made millions with online courses such as Mariah Coz from Femtrepreneur. If you have something to teach your audience (which I’m sure you do), create a course and help them find the solution to whatever problem they have.
Bloggers can charge readers to pay a monthly membership fee for access to their blog’s content. This is a great way to earn money because you can earn money each and every month someone remains a member.
For example, let’s say you have 50 members who pay $29 a month for access to your business resources. Let’s also assume this number is constant (even though you will have some who cancel as well as new sign-ups to take their place). That’s $1,450 a month or $17,400 a year.
I don’t know about you, but that’s pretty good money. You could either drip content to your members and update it regularly, but you really don’t have to. I am a member of several memberships, so people are dying to give money for access to you.
My favorite way to make money as a blogger is through affiliate marketing. I talk about this so much, that even my son can give you a textbook definition of what it is. Affiliate marketing is when someone pays you when a sale is made of their product or service based on a referral you made.
So if you write a post about how a blogging course helped you to become a better blogger and if someone purchases it through your affiliate link, the creator of that course will pay you a percentage of that sale.
I feel affiliate marketing is one of the most lucrative ways to make money as a blogger, second only to selling your own products and services. Referring your readers to other people’s products will help you to make money if you don’t have any products or while you’re creating your own to sell later.
My income grew exponentially once I took the course Making Sense of Affiliate Marketing by Michelle Shroeder-Gardner. Michelle makes over $100,000 a month in affiliate income from her blog and travels the world with her husband.
As long as you’re recommending products you have used and makes sense for your readers, you’ll be successful in your efforts. Here are a few programs I recommend for beginner bloggers 7 Top Affiliate Programs for Bloggers.
Making a blog today is a lot harder today, but it’s not impossible. You just have to look at other ways, in addition to ad income to be profitable. Just find which make sense for your blog and put them into place.
Blogging Resources I Recommend
- Hostgator. If you’re looking for a trusted, solid and affordable hosting provider, check out Hostgator.
- WordPress Themes by Studiopress. Here you will find the industry’s leader, Genesis, which helps you to create beautiful and responsive WordPress sites.
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